Learn how you can reach more people for less money than ever before by bringing your business to a worldwide audience. This book gives you not just theory, but also hands-on advice about starting or moving your business into the booming marketplace on the Internet. The book focuses on the World Wide Web, which is the primary money-making opportunity for businesses today. The authors David Cook and Deborah Sellers, experts who have launched dozens of businesses on the Web, provide solutions to many of the complex problems involved in doing business on the internet. They help sort out difficult issues, such as which service provider to use, how to maintain security when handling cash transactons on the net, and how to process orders and give consumers a quick response.
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